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New Taipei City Travel

8 recommended tourism factories in New Taipei City: Creating a good memory together

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New Taipei City is renowned for its thriving industries, notably the long-established ceramic industry in Yingge, which has evolved since the Qing Dynasty, and the mining industry in Ruifang. During the export-oriented policy of the 1960s, light industries such as food, textiles, electronics, and others began to flourish. Factories congregated in Sanchong, Wugu, Xinzhuang, Banqiao, and Tucheng along Provincial Highways 1 and 3, contributing to the so-called "Taiwan Economic Miracle". As industries progressed, changes in labor costs and environmental consciousness ed a gradual outward migration of manufacturing activities. In response to these shifts, some factories underwent a government-guided transformation into tourism-centric establishments, aiming to present traditional industries to citizens in a lively and enjoyable manner. Today, these locations have become popular leisure destinations for families, offering them opportunities to deepen their knowledge and create souvenirs through do-it-yourself (DIY) experiences. This chapter will introduce 8 tourism factories in different fields to satisfy the interests of travelers.
許新旺陶瓷紀念博物館

【Sanchong】​​Beer Head Tourist Brewery
Established in the spring of 2015 in Sanchong, the Taiwan Head Brewers, also recognized as the Beer Head, stands as the inaugural craft beer brewery tourism factory in Taipei City and New Taipei City. Spanning nearly 1000 ping, it is situated adjacent to the Xianse Temple MRT station and the Xingfu MRT Station of the Circular Line. The Beer Head prides itself on using primarily local ingredients in its beer production. Its notable offering is the "Twenty-four Solar Terms" beer series, which skillfully infused with Taiwan’s winter melon sugar, Changhua’s Jasmine tea, Pingtung’s cocoa, oriental beauty tea, and various other regional flavors. These beers are crafted to deliver enjoyable brews that capture the distinctive tastes of the island. The Taiwan Head Brewers offers professional tours guided by highly experienced brewers, providing travelers with an in-depth observation of the various beer brewing stages. Visitors can also pour a perfect pint of fresh beer themselves and can their creation under the brewer's guidance to take home!
啤酒頭觀光工廠
啤酒頭觀光工廠

【Sanchong】Indian DIY Leathercraft
Taiwan was once a stronghold of the pigskin leather industry but gradually declined due to the rise of environmental awareness and the outward migration of manufacturing activities. Established during this wave of industrial transformation, the Indian DIY Leathercraft is committed to promoting green, non-toxic, eco-friendly, and naturally vegetable-tanned leather crafts, including materials packs, hardware accessories, dyes, and finishing agents in various products. During the tour, professional tour guides will not only provide insights into the history and process of leather production but also offer the opportunity for travelers to engage in a do-it-yourself (DIY) activity, creating their own fashionable leather accessories using this ancient method, which is the oldest known leather-making technique!
印地安皮革創意文化館
印地安皮革創意文化館


【Wugu】Fengde Tourism Factory
Situated within the New Taipei Industrial Park, Fende is the first food company that began its business from a legally operated slaughterhouse. Apart from having its business scope extended to the supply of pork, chicken, seafood, and vegetables, Fende has also developed a “food and agriculture education”-themed tourism facility dedicated to promoting domestic agricultural products, fostering healthy dietary habits, and cultivating an appreciation for food. The factory is established with a transparent vegetable-and-fruit corridor and a production visiting area, allowing visitors to learn about the process from food processing to packaging and distribution. It also lively presents all kinds of food ingredients in front of visitors through interactive AR and VR guided teachings for them to do FUN DIY activities (such as making colorful mochi, shaking rice balls, and creating red tortoise cake) while enjoying the fun of cuisine.

豐得好食觀光工廠
豐得好食觀光工廠

【Bali】PopSmile Popcorn Tourism Factory
Recognized as one of Taiwan's leading brands of flavored popcorn, PopSmile has opened Asia’s first popcorn tourism factory on the left bank of the Tamsui River in Bali. With a vibrant ambiance embellished with colorful themes, the tourism factory features an American small-town setting, making it irresistible for visitors to refrain from capturing photos with their mobile phones. Led by professional tour guides, travelers can explore the history and evolution of popcorn, acquire related life knowledge, and discover the advanced AI automation technology used in production lines. Visitors can also engage in entertaining interactive games and DIY activities. It is a must-visit destination for popcorn enthusiasts.
卡滋爆米花
卡滋爆米花觀光工廠
卡滋爆米花觀光工廠

【Linkou】Prince Creative Stationery Kingdom
Prince Stationery has long been dedicated to the eraser industry and hastened the production of Taiwan's first yellow-barrel ballpoint pen, creating the brand of “high-quality stationery from Taiwan”. Prince Creative Stationery transformed part of its factory site into a tourism facility, becoming the new highlight of Linkou’s tourism scene. Let's follow its mascot, Duke, into the “Time Tunnel of Eraser” and “Celebrity’s Stationery Treasure Box” to catch a glimpse of the eraser production process. Visitors can also create cute and creative stationery using completely non-toxic, eco-friendly materials, providing both adults and children with a delightful and memorable experience.
王子創意文具館
王子創意文具館

【Yingge】Hsin-Wang Shu Ceramics Memorial Museum
Yingge is the capital of ceramics in Taiwan and was home to thousands of ceramic factories during its heyday. Established in 1926, Hsin-Wang Shu Ceramics witnessed the rise and down of of Yingge’s ceramic industry. The Hsin-Wang Shu Ceramics Memorial Museum was established in 2010 and became the first tourism factory that passed the evaluation of the Ministry of Economic Affairs. The museum has preserved various historical artifacts, including antique-grade gas kilns, kick wheels, and other pottery-making equipment. The experiencing zone is divided into hand-pulling clay, hand-pinching pottery, glaze painting, and mosaic collage experiencing areas, offering visitors the opportunity to experience the joy of creating ceramics.
許新旺陶瓷紀念博物館
許新旺陶瓷紀念博物館


【Tucheng】Wang Ding Time Arts Museum
Have you ever wondered why time appears different everywhere when you travel overseas? Wang Ding, established in 1984, invested significant resources in collaboration with the Industrial Technology Research Institute (ITRI) and even sought expertise in Switzerland to develop the "World Time Zone Clock Movement". In 2012, Wang Ding established a time-themed arts museum to explore how the global time zones are determined and the assembly and production process of quartz watches. In the DIY zone, visitors can have an in-depth experience assembling quartz clock movements and designing products in their own style using the craftsmanship of watchmakers, which is both fun and educational!

王鼎時間科藝體驗館
王鼎時間科藝體驗館


【Banqiao】Yumeeiren Garment Tourism Factory
Yumeeiren initially operated as a ready-made garment factory and later transformed into a supplier of maternity clothing and related products. This long-standing clothing factory has been established for over half a century and has endured the decline of traditional industries and the impact of Taiwan’s declining birth rates. Despite these challenges, it continues to insist on maintaining the production line for maternity clothing catered to expectant mothers. From design to production and finally to the finished products, everything originates from Yumeeiren’s factories. It's the first maternity clothing company to receive MIT certification. Come visit the Yumeeiren Garment Tourism Factory to understand the process of creating ready-made garments, try making do-it-yourself baby clothing and fashion T-shirts. Moreover, all family members can also wear the unique, specially weighted maternity clothes available exclusively in Taiwan to experience the weight that mothers carry during their ten-month pregnancy journey.

玉美人孕婦觀光工廠
玉美人孕婦觀光工廠

 
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Taiwan Tourism100 Spotlights: Yingge
The beauty of pottery clay has brought light and heat to Yingge's culture. More than 200 years of pottery-making history have accumulated a deep foundation of craftsmanship. Yingge is now a major center of the ceramic industry and a source of art and culture in New Taipei City after going through the ups and downs of industrial transformation. Come to Yingge Ceramic Old Street, which is listed in the "Taiwan Tourism100 Spotlights" by the Tourism Administration of the Ministry of Transportation and Communications, to experience the beauty of handmade pottery. Also, walk to the New Taipei City Art Museum, which will open in April 2025, to spark inspiration between contemporary art and local culture.Yingge and the Ceramic IndustryLocated on the north bank of the Dahan River, Yingge and Sanxia face each other. The Taiwan Railway Yingge Station is the transportation hub of this ceramic capital. In the past, people mainly used this station for coal transportation, and it was responsible for transporting coal mined in the Sanxia mountain area. Yingge has become a tourist destination with ceramics and art as its business cards.We can trace Yingge's pottery-making history back 200 years. Yingge's natural conditions, such as clay, abundant firewood and coal resources, and water transportation on the Dahan River, enabled the development of the ceramic industry. During the whole bloom period of Yingge pottery, the numerous factory chimneys were once the representative scenery of Yingge.Yingge Ceramics Old Street is between Jianshanpu Street, Yuying Street, and Chongqing Street. After being renovated by the New Taipei City Government, the original old kiln factory has been transformed into a ceramic specialty store, art studio, DIY classroom, and exhibition center, pioneering Taiwan's experiential tourism. Walking along the street, parents and children laughing and interacting in the pottery-throwing classroom is the warmest life scene in Yingge.Located south of Ceramic Old Street, the New Taipei City Yingge Ceramics Museum focuses on the development of Taiwan's ceramics industry and presents the ancestors' life traces on this land. The Ceramics Museum actively interacts with Yingge's thriving community, promoting Yingge's cultural tourism construction and international artistic exchanges. It is an excellent choice to explore the charm of Yingge ceramics.DIY Experience in The Shu's PotteryThe Shu's Pottery, which opened in 1926, has witnessed the glory and innovation of Yingge's pottery-making industry in the past century. As the first tourist factory in Yingge to pass the central government's evaluation, The Shu's Pottery has renovated its pottery-making factory to create a spacious and bright DIY experience area, light meal and coffee area, and exhibition and sales space to reshape the "feelings of life" of pottery. Besides its porcelain brand, it also promotes the works of artists from Taiwan and Japan.The Shu's Pottery is like a living pottery time machine. The factory retains antique equipment such as gas kilns and kick-potter's wheel, allowing visitors to return to the early days of pottery. The DIY area in the museum has four major experience spaces: pottery-throwing, pottery-pinching, under-glaze painting, and mosaics collaging. Under the professional and friendly guidance of the pottery teacher, you can create your unique work. What's more fascinating is the railway outside the factory window. When you concentrate on hand-throwing the pottery, the train also accompanies you.New Taipei City Art MuseumThe New Taipei City Art Museum, officially opening in 2025, is a new art landmark in Yingge. Located in the new land where the Yingge River and the Dahan River convergence, the museum's silver-white exterior is inspired by the image of reeds commonly seen on the riverbank, with staggered high and low tubular lines outlining the reeds swaying in the wind. Its transparent and open space allows the museum to blend into the riverside landscape, becoming an aesthetic community that is both open and interactive.The New Taipei City Art Museum covers the main building, the Xinmei rendezvous, the Xinmei gathering place, and the outdoor park, allowing different art forms to shine in the right space. Several public artworks are in the outdoor park, the most eye-catching of which is the 15-meter-high orange-red standing greenware, which pays tribute to Yingge's ceramic culture.The New Taipei City Art Museum's vast outdoor park occasionally holds art fairs, concerts, dance performances, and fireworks shows, injecting endless artistic vitality into Yingge. Yingge has gradually moved from the industrial era of blazing kilns to an art town that integrates pottery and aesthetics. With the opening of the Sanying Line MRT in the future, the excitement will continue to unfold.
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