Start a great journey with New Taipei City
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Press Release from the Tourism and Travel Department of the New Taipei City Government - July 17, 2024
“Start a great journey with New Taipei City”
“Start a great journey with New Taipei City”
[New Taipei City News] New Taipei City's tourism continues to recover, with 48 million visitors in 2023, a 40% increase from the previous year. Today (17th), at the municipal meeting, the New Taipei City Government's Tourism and Travel Department announced its ongoing efforts to promote various tourism initiatives within the "Three Rings and Six Lines" with the theme "Dragon Journey: A Grand Tour." Director Yang Zongmin of the Tourism and Travel Department stated that the core promotions include tourism brands such as the Youthful Mountain and Sea Line, Tamsui-Kavalan Trails, and Smile Mountain Line, along with diverse tourism activities and the continuous establishment of a friendly tourism environment, making New Taipei City a top choice for travelers.
The Tourism and Travel Department highlighted that New Taipei City's international-level tourism activities have repeatedly received accolades. The New Taipei Christmasland won the 2024 French Design Award and the Platinum Award at the IAA London Design Awards; the Pingxi Sky Lantern Festival won the 2024 Paris Design Award Global Gold Award. Additionally, the Ho-hai-yan Gongliao Rock Festival saw a record number of participating teams, and the Rail Marathon Relay Race is about to enter its tenth year. The department continues to innovate with the "New Taipei Orienteering Challenge," held over the past two years, circling around 29 districts, each event filled with novelty. Furthermore, the Bitan Water Dance, combined with U-Theatre and fireworks, presents a feast for the eyes and ears; the Jiufen Red Lantern Festival, highlighting local features, received the Gold Award at the American Muse Design Awards. These innovative activities, combined with online and offline marketing strategies, actively participate in domestic and international travel exhibitions to strengthen international promotion.
In terms of quality service, sustainable tourism, and ecological development, the department is committed to enhancing the safety and service quality of designated scenic areas, such as regular safety monitoring of the Bitan Suspension Bridge, 24-hour security and surveillance in scenic areas, and providing travel consultation and guided tour services. In accommodation services, the "New Taipei Gold Stay" marketing campaign was launched, hosting hotel and B&B evaluations, establishing a counseling team for the hospitality industry to improve the lodging experience. The "New Taipei Thermal Sensation Festival" successfully promoted hot spring tourism in New Taipei's mountainous and coastal areas. In sustainable tourism and ecological development, the department guides operators to limit the use of disposable lodging supplies and introduces the Taiwan Tourist Shuttle 965 route, offering an eco-tourism experience on the Smile Mountain Line with ecological interpretation services at the Sandiaoling Eco-Friendly Tunnel.
In terms of innovative construction, the "Roaming Mountain and Sea Line" project connects scenic spots in the Northeast Coast, including the "Thirteen Levels Waterfront Park," "Bald Cypress Secret Area," "Gongliao Environmental Park," and "Fish Market Station," scheduled to open in September. In the revitalization and reuse of historic buildings, the first phase of the Ruifang Coal Sorting Facility restoration project has been completed, with the second phase expected to be completed in August 2026, showcasing mining culture and becoming an important historical site in Houtong. In digital technology application, the plan to build a digital model of the Tamsui-Kavalan Trails, combined with digital twin technology, film sequences, and immersive experiences, providing services in Chinese, English, Japanese, and Korean, allowing domestic and foreign tourists to experience the beauty of the trails online and attract visitors to explore in person.
The Tourism and Travel Department actively promotes cross-regional cooperation with neighboring cities to jointly promote tourism. For example, participating in promotional events in South Korea with Taoyuan, Taipei, and Keelung, promoting the Tamsui-Kavalan Trails cross-city platform, and cooperating with Keelung Port to promote cruise tourism. Through the construction of tourism highlights and cross-regional cooperation, New Taipei City is being developed into a more diverse and rich tourist destination, injecting new vitality into the tourism development of northern Taiwan.
The 2024 New Taipei City River and Sea Music Festival, featuring the Ho-hai-yan Gongliao Rock Festival, will take place this weekend from July 19 (Friday) to July 21 (Sunday) at Fulong Beach. In addition to three days of spectacular line-ups, this year's Ocean Indie Music Awards received over 200 registrations, the highest in nearly a decade. From these talented creators, ten finalists selected through preliminary rounds and pre-event selections will compete for the "Ocean Grand Prize" on the dream stage of the "Ocean Indie Music Awards" this Saturday, July 20. Everyone is welcome to come and rock with your favorite bands in Gongliao! For more information, please visit the relevant links.
【This news release has been translated by ChatGPT.】
The Tourism and Travel Department highlighted that New Taipei City's international-level tourism activities have repeatedly received accolades. The New Taipei Christmasland won the 2024 French Design Award and the Platinum Award at the IAA London Design Awards; the Pingxi Sky Lantern Festival won the 2024 Paris Design Award Global Gold Award. Additionally, the Ho-hai-yan Gongliao Rock Festival saw a record number of participating teams, and the Rail Marathon Relay Race is about to enter its tenth year. The department continues to innovate with the "New Taipei Orienteering Challenge," held over the past two years, circling around 29 districts, each event filled with novelty. Furthermore, the Bitan Water Dance, combined with U-Theatre and fireworks, presents a feast for the eyes and ears; the Jiufen Red Lantern Festival, highlighting local features, received the Gold Award at the American Muse Design Awards. These innovative activities, combined with online and offline marketing strategies, actively participate in domestic and international travel exhibitions to strengthen international promotion.
In terms of quality service, sustainable tourism, and ecological development, the department is committed to enhancing the safety and service quality of designated scenic areas, such as regular safety monitoring of the Bitan Suspension Bridge, 24-hour security and surveillance in scenic areas, and providing travel consultation and guided tour services. In accommodation services, the "New Taipei Gold Stay" marketing campaign was launched, hosting hotel and B&B evaluations, establishing a counseling team for the hospitality industry to improve the lodging experience. The "New Taipei Thermal Sensation Festival" successfully promoted hot spring tourism in New Taipei's mountainous and coastal areas. In sustainable tourism and ecological development, the department guides operators to limit the use of disposable lodging supplies and introduces the Taiwan Tourist Shuttle 965 route, offering an eco-tourism experience on the Smile Mountain Line with ecological interpretation services at the Sandiaoling Eco-Friendly Tunnel.
In terms of innovative construction, the "Roaming Mountain and Sea Line" project connects scenic spots in the Northeast Coast, including the "Thirteen Levels Waterfront Park," "Bald Cypress Secret Area," "Gongliao Environmental Park," and "Fish Market Station," scheduled to open in September. In the revitalization and reuse of historic buildings, the first phase of the Ruifang Coal Sorting Facility restoration project has been completed, with the second phase expected to be completed in August 2026, showcasing mining culture and becoming an important historical site in Houtong. In digital technology application, the plan to build a digital model of the Tamsui-Kavalan Trails, combined with digital twin technology, film sequences, and immersive experiences, providing services in Chinese, English, Japanese, and Korean, allowing domestic and foreign tourists to experience the beauty of the trails online and attract visitors to explore in person.
The Tourism and Travel Department actively promotes cross-regional cooperation with neighboring cities to jointly promote tourism. For example, participating in promotional events in South Korea with Taoyuan, Taipei, and Keelung, promoting the Tamsui-Kavalan Trails cross-city platform, and cooperating with Keelung Port to promote cruise tourism. Through the construction of tourism highlights and cross-regional cooperation, New Taipei City is being developed into a more diverse and rich tourist destination, injecting new vitality into the tourism development of northern Taiwan.
The 2024 New Taipei City River and Sea Music Festival, featuring the Ho-hai-yan Gongliao Rock Festival, will take place this weekend from July 19 (Friday) to July 21 (Sunday) at Fulong Beach. In addition to three days of spectacular line-ups, this year's Ocean Indie Music Awards received over 200 registrations, the highest in nearly a decade. From these talented creators, ten finalists selected through preliminary rounds and pre-event selections will compete for the "Ocean Grand Prize" on the dream stage of the "Ocean Indie Music Awards" this Saturday, July 20. Everyone is welcome to come and rock with your favorite bands in Gongliao! For more information, please visit the relevant links.
【This news release has been translated by ChatGPT.】
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