New Taipei City Collaborates with Hualien County Government and Businesses to Host a Promotion Event in Support of Hualien Tourism
Press Release by New Taipei City Tourism and Travel Department - October 20, 2024
New Taipei City Collaborates with Hualien County Government and Businesses to Host a Promotion Event in Support of Hualien Tourism
[New Taipei City] Since the beginning of this year, Hualien has been severely impacted by earthquakes and typhoons, resulting in significant damage to its industries and tourism sector. To support the recovery of Hualien’s tourism, New Taipei City Mayor Hou You-Yi, following his visit to Hualien in August to show solidarity, today (20th) joined forces with the Hualien County Government and local tourism businesses to hold a Hualien Tourism Promotion Event at the 6th-floor auditorium of New Taipei City Hall. The event aimed to foster better understanding of Hualien’s current tourism conditions and unique features through exchanges between Hualien tourism businesses, New Taipei travel agencies, and relevant city departments, with the hope of encouraging more New Taipei residents to visit Hualien.
Mayor Hou You-Yi and Hualien Deputy Magistrate Yen Hsin-Chang jointly attended the event, where Hualien’s local businesses, including hotels, guesthouses, souvenir shops, dining establishments, and leisure tourism operators, set up displays to showcase the charm of Hualien’s tourism, from its accommodations to its shopping and dining attractions. The businesses highlighted their commitment to sustainability and eco-friendly practices in both production and tourism, introducing high-quality travel experiences and cost-effective offers to the people of New Taipei, while emphasizing that Hualien remains a beautiful destination. They warmly invited the people of New Taipei and all of Taiwan to visit Hualien more frequently.
Mayor Hou recommended Hualien as an ideal travel destination, boasting unique East Coast natural resources and rich cultural heritage. During his August visit, he met many New Taipei citizens who were already supporting Hualien tourism through their travels. He urged everyone to stand together in support of Hualien’s tourism industry and encouraged more people to experience this beautiful place and further assist in the recovery of local industries. The event effectively communicated the latest tourism updates from Hualien to friends in New Taipei and across Taiwan.
Deputy Magistrate Yen expressed gratitude for the support and assistance from New Taipei City and its businesses. He noted that Hualien offers more than just Taroko Gorge—stretching over 100 kilometers from north to south, it features pristine mountains, rivers, and pollution-free environments. The county government has long prioritized sustainable tourism development. Local tourism businesses enthusiastically participated in the event, creating more opportunities for interaction with New Taipei’s tourism industry. He encouraged people to visit Hualien not only during holidays but also on weekdays, taking advantage of the Tourism Bureau’s subsidy of NT$1,000 per room per person per month until the end of November, as well as the chance to win a Tesla in the “Sustainable Hualien Tourism” lottery. There is also a group tour incentive of up to NT$75,000 for stays of three nights or more. Travel agencies were encouraged to organize group tours to Hualien and experience the region’s eco-tourism.
Hualien remains as beautiful as ever. This promotion event strengthened exchanges and cooperation between tourism businesses and government agencies in both regions, highlighting Hualien's tourism charm to New Taipei citizens. Everyone is welcome to visit Hualien and continue supporting the recovery and development of its tourism industry.
【This news release has been translated by ChatGPT.】
